− Book −

DENZOO

When ideas collide

 

Client      |   Google ZOO | Dentsu

Agency   |   Jam3

Role        |   UX + Design Direction

 
 

Denzoo is the result of a unique collaboration between Dentsu Toyko and Google Zoo. Working with the two companies, Jam3 created a commemorative book that catalogued the innovative ideas, exploratory app interface designs, hardware, and interactive experiences that came out of this partnership.

The book offers a rare glimpse into the creative process of the advertising world.

 
 
 

Prototype

− Design −

 

Developing selected ideas into prototypes.

 
 

Design

− Details −

 
 

Inspired by the Japanese indigo, I've designed a series of patterns to distinct each chapter.

 
 
 

Presentation

− Video −

 

Our approach to design transformed an assortment of ideas into something physical.